From Online Support to Real-World Presence
Most AI customer systems today live entirely online: chat widgets, voice bots, ticketing systems.
LiveX AI takes this further.
Built on Google Cloud’s infrastructure, LiveX AI enables brands to deploy intelligent digital humans across both digital channels and physical locations, creating a unified customer journey that works seamlessly online and in real life.
This includes:
- AI-powered chat and voice assistants
- Real-time multilingual engagement
- Knowledge-grounded responses connected to enterprise systems
- And fully embodied holographic concierges operating in public venues
Instead of siloed touchpoints, customers interact with a single AI experience that follows them across platforms and environments.
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AI That Scales Human-Quality Interaction
A central challenge highlighted in Google Cloud’s white paper is scale.
Customer demand continues to grow, but hiring and training human agents does not scale linearly. LiveX AI addresses this by combining:
- Agent orchestration for managing complex conversations
- Real-time inference for low-latency responses
- Enterprise integrations with CRMs, ticketing platforms, and internal APIs
- Multilingual support out of the box
The result is an AI system capable of handling massive volumes of customer interactions while preserving context, accuracy, and conversational quality.
Early deployments have already demonstrated:
- 90%+ self-service resolution rates
- 3× conversion lift
- Significant reductions in operational load on human teams
These systems do not replace human agents. Instead, they absorb routine inquiries and repetitive workflows, freeing people to focus on higher-value, emotionally nuanced, or complex cases.
LiveX AI in the Physical World
What makes LiveX AI fundamentally different is its ability to operate in real environments, not just on screens.
LiveX’s holographic digital humans bring AI directly into high-traffic public spaces, transforming how people discover products, navigate venues, and receive assistance.
Super Bowl Activation
At Super Bowl, LiveX AI holograms engaged fans directly on the stadium floor, guiding attendees, answering questions, and creating interactive brand moments at scale.
This demonstrated how AI can power live event experiences where thousands of people require simultaneous assistance, something traditional staffing models cannot economically support.
Built on Google Cloud for Enterprise Scale
Google Cloud’s white paper also details the technical architecture behind LiveX AI.
The platform leverages:
- Cloud Run for elastic microservices
- Google Kubernetes Engine (GKE) for orchestration
- GPU-accelerated inference for real-time avatar responses
- Secure APIs for enterprise system integration
This cloud-native design enables LiveX AI to:
- Dynamically scale with demand
- Maintain low latency across regions
- Support continuous deployment and iteration
- Meet enterprise security and compliance standards
Importantly, LiveX AI treats customer experience as a full system, not just an LLM interface. Session management, context retention, avatar rendering, and backend intelligence are all tightly integrated.
Redefining Customer Experience: Online and IRL
Google Cloud frames LiveX AI as a preview of what’s next in customer engagement.
Not just automation.
Not just chatbots.
But intelligent, embodied AI systems that unify digital and physical interactions into one continuous experience.
In this model:
- Customers receive instant, personalized support anywhere
- Brands gain a scalable front line across every channel
- Human teams focus on strategic and empathetic work
- Physical spaces become interactive, adaptive, and intelligent
This is customer experience reimagined for the AI era.
Read the Full White Paper
You can read Google Cloud’s full article here:
How AI can scale customer experience online and IRL